“First Regional Fair of Home-made Food, Wine and Rakija“, 17-19 June, 2011, Subotica, Republic of Serbia

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“PiaR” – private company for PR, marketing and advertising from Subotica in cooperation with The Business Association of Serbian Markets (PUPS) are organizing the First Regional Fair of Home-made Food, Wine and Rakija.

The overall goal of the Fair is to gather and promote the producers of home-made food, wine and rakija from the region (Serbia, Croatia, Hungary and other SEE countries). The specific aims of the organizers are:

– to Unite the offer of home-made food with regional origin in Serbia;

– to Promote the specific values of the home-made regional food;

– to Offer alternative and specific distribution channels to the producers;

– to Provide producers with education and service related to protection of the products and their specification

The SWG will support this unique event by providing experts to present on specific topics related to products with Protected Designation of Origin (PDO), Protected Geographical Indication (PGI) and Traditional Specialties Guaranteed (TSG).

It is also expected that the SWG Head office/Secretariat will contribute towards massive participation of regional producers by delivering the information about the Fair to the relevant Ministries and Companies in the other SWG Member Countries!