Capacity Building

During the training participants where divided into groups and each group received an assignment with the same content but different goals for the campaign they should create and present. This assignment included their knowledge of the market, to test their media abilities and customer care and to present their engagement in branding of their products.

Main goal of the Travel Business Development Training is to learn about trends and modern market approach when it comes to the global digital market; to analyze all the segments of their business development; to learn about open data and useful tools to promote and develop their business. With this training it is expected to improve participants’ businesses development and introduce modern market techniques and tools.

Main goal of the Training Online Payments & Tour price calculation is better understanding of the policy of defining prices and acquiring price regional competitiveness (price differentiation); Introduction of faster and more safe and secure payment methods; Possibilities of application in practice for tourism tours payments.

Main goal of the Training Tourism Value Chain is development of value chains in tourism, an instrument for strengthening the competitiveness of regional tourism tours and positioning in the international tourism market.

Training SEO & Website Content Creation for tourism service providers from the Western Balkan countries/territories. Main goals of the training: To learn how to...

First training out of eight in total for tourism service providers from the Western Balkan countries/territories was organized in Krushevo, North Macedonia.