First Organic Cooperative Valandovo from North Macedonia is an agricultural cooperative with 13 members (co-owners) engaged in organic production and their members include individuals and legal entities. Their product range consists of packaged organic: almonds, honey, almond butter, almond cream, dried persimmons, dried apples, etc. and a lot of organic fresh products.
Opening their online store for selling organic products will bring significant benefits to the agricultural cooperative. It will lead to increased sales and income by providing a new channel for customers to purchase their products, thus expanding their customer base beyond the current retail stores in Skopje and its surroundings. The convenience of online shopping can also encourage customers to make more frequent purchases, which can boost the revenue.
The online store www.borganic.mk will also increase brand awareness for their “B Organic” Brand.
SWG Action Business Expansion with E-Commerce is financed under the project “Promotion of Economic Diversification in Rural Areas of Southeastern Europe (SEDRA II) in SEE – Value chain capacity building on agriculture and rural tourism to promote rural employment opportunities” implemented in partnership by GIZ and SWG.
